VIDEO: Microsoft Unveils New Logo

Microsoft (NYSE:MSFT) putting on a new look this morning. The software company announced Thursday a new updated logo, its first logo redesign in 25 years.The new branding is one of the many changes being made ahead of the company’s launch of Windows 8. The multicolored wavy window is now replaced by four equally sized squares that represent the different products and solutions Microsoft offers. The type face also changed slightly to give it a more simple look. On Microsoft’s blog, General Manager of brand strategy Jeffery Meisner says it will already be used on the company’s website Microsoft.com and will appear in stores over the next few months. The change in branding could work either way for Microsoft, a company that has been struggling against competitors such as Apple and Google. Who knows, this could be the change the company has been looking for to get that extra edge on the competition.

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